Editorial Assistant: Created "Sherrine Fu (Singapore Influencer)"

2023-01-04T02:40:13Z

Created "Sherrine Fu (Singapore Influencer)"

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[[File:Sherrine Fu profile.png|thumb]]
Sherrine Fu (born 1996) is a Singaporean beauty and fitness influencer active on Instagram and TikTok. As of January 2023, she has amassed a following of 43.1K on Instagram and 51.3K on TikTok.<ref>[https://www.instagram.com/shunicorn_/ shunicorn_]. ''Instagram''. n.d. Accessed on 3 January 2023.</ref><ref>[https://www.tiktok.com/@shunicorn_ shunicorn_]. ''TikTok''. n.d. Accessed on 3 January 2023.</ref>

== Background ==

=== Education ===
Sherrine attended Chung Cheng High School (Main) and Victoria Junior College for her GCE O and A Levels respectively.<ref name=":0">Sherrine Fu. “[https://www.linkedin.com/in/sherrinefu/details/education/ Education]”. ''LinkedIn''. n.d. Accessed on 3 January 2023. </ref>

Following her graduation from junior college, she enrolled in the National University of Singapore in 2015, where she majored in Business Administration, specialising in Marketing.<ref name=":0" /> In 2017, Sherrine had the opportunity to attend the Norwegian School of Economics as part of a student exchange programme, during which she was awarded a NASA scholarship.<ref name=":0" />

Sherrine graduated from NUS with honours in 2019.<ref name=":0" />

== Career ==
According to Sherrine’s LinkedIn profile, she has worked at a variety of companies, particularly in their marketing and/or sales departments:
{| class="wikitable"
!Position & Company
!Duration
!Ref.
|-
|Assistant Manager, Category Development (Trade Marketing); Nestlé Singapore
|June 2021 - Present
|<ref name=":1">Sherrine Fu. “[https://www.linkedin.com/in/sherrinefu/details/experience/ Experience]”. ''LinkedIn''. n.d. Accessed on 3 January 2023.</ref>
|-
|Assistant Manager, Sales Revenue Planning (Trade Marketing); Mondelēz International
|January 2021 - June 2021
|<ref name=":1" />
|-
|Management Associate, Mondelēz International
|July 2019 - December 2020
|<ref name=":1" />
|-
|Educator, lululemon
|June 2019 - September 2019
|<ref name=":1" />
|-
|Marketing Intern, eCommerce; 3M
|January 2019 - May 2019
|<ref name=":1" />
|-
|Consulting Practicum, L’Oréal Paris; L’Oréal
|August 2018 - January 2019
|<ref name=":1" />
|-
|Brand Marketing Intern, La Roche-Posay & Vichy; L’Oréal
|January 2018 - July 2018
|<ref name=":1" />
|}

=== Influencer ===
[[File:Sherrine Fu Nu Skin.jpg|thumb|''Sherrine advertising for Nu Skin. Photo from [https://www.instagram.com/p/CmTVXyehQh3/ Instagram].'']]
As an influencer, Sherrine has worked with various brands and services like Nu Skin and Studio M Hotel.<ref>shunicorn_. “[https://www.instagram.com/p/CmTVXyehQh3/ Feeling good in my own skin thanks to @nuskinsg.official ageLOC LumiSpa iO cleansing beauty device! 😌 🫡]”. ''Instagram''. December 18, 2022. Accessed on 3 January 2023.</ref><ref>shunicorn_. “[https://www.instagram.com/p/Cl75qT2v90j/ much needed break ☁️]”. ''Instagram''. December 9, 2022. Accessed on 3 January 2023. </ref> She also regularly posts workout videos, which include personal tips and sponsored products.<ref>shunicorn_. “[https://www.instagram.com/p/ClDH-2HBpw9/ Here are my top 3 gym tips for beginners! 🏋️‍♀️]”. ''Instagram.'' November 17, 2022. Accessed on 3 January 2023.</ref>

== Newsworthy incident ==

=== Universal Studios Japan dress code incident (2022) ===
[[File:Sherrine Fu TikTok.png|thumb|''Screenshots of Sherrine’s now-deleted TikTok video explaining the situation. Photo from [https://www.asiaone.com/lifestyle/singapore-influencer-cute-outfit-nearly-gets-turned-away-universal-studios-japan-shunicorn AsiaOne].'' ]]
On 29 December 2022, Sherrine took to TikTok to share how she had almost been barred from entering the Universal Studios Japan theme park in Osaka due to her outfit.<ref name=":2">Wee, Timothy. “[https://www.asiaone.com/lifestyle/singapore-influencer-cute-outfit-nearly-gets-turned-away-universal-studios-japan-shunicorn You shall not pass: Singapore influencer in cute outfit nearly gets turned away by Universal Studios Japan]”. ''AsiaOne''. December 30, 2022. Accessed on 3 January 2023.</ref> According to news reports, Sherrine had been dressed in a hot pink crop top, skirt, skin-coloured leggings and knee-high boots. Sherrine said that this was a typical outfit she would wear in Singapore, with the addition of a scarf and coat for Osaka’s winter weather.<ref name=":2" />

When Sherrine was about to enter the park, she was stopped by two female park staff who had “pointed at [her] skirt”.<ref name=":2" /> Since Sherrine could not understand Japanese, the female staff enlisted the help of another English-speaking staff member, who told her to "pull down [her] skirt and zip up [her] winter coat".<ref name=":2" /> Sherrine then tried explaining to them that she had leggings on, after which the issue was amicably resolved and she was allowed entry into the park.<ref name=":2" />

Sherrine explained in the now-deleted video that she was sharing the story in the hopes that it can “serve as a PSA for anyone going [to] Japan to follow their dress code and not make the same mistake [she] did”.<ref name=":2" />
[[File:USJ tweet.png|thumb|A screenshot of Universal Studios Japan’s tweet.]]
In October of 2022, Universal Studios Japan tweeted that guests dressed in “overly revealing outfits” may be asked to leave the park premises.<ref name=":2" /><ref>USJ_Official. “[https://twitter.com/USJ_Official/status/1582652125901107202 【お願い】さまざまな仮装でパークを楽しむゲストを歓迎していますが、多くのゲストの安心安全のため、ルールとマナーへのご協力をお願いします。]

[https://twitter.com/USJ_Official/status/1582652125901107202 公序良俗に反する服装やパークにふさわしくない過度な露出はお断り、退場いただく場合があります。ご来場前にご確認下さい↓]”. ''Twitter''. October 19, 2022. Accessed on 3 January 2023.</ref> Said tweet came after an incident in which a group of five women dressed in lingerie-like outfits entered Universal Studios and shared photos they took online, sparking backlash against both them and the park.<ref name=":2" /><ref>Baseel, Casey. “[https://soranews24.com/2022/10/20/universal-studios-japan-issues-reminder-warning-about-showing-too-much-skin-inside-the-park/ Universal Studios Japan issues reminder warning about showing too much skin inside the park]”. ''Sora News 24''. October 20, 2022. Accessed on 3 January 2023.</ref>

== References/citations ==
[[Category:People of Interest]]
[[Category:Singapore Influencer]]

Sherrine Fu (Singapore Influencer) - Revision history

Editorial Assistant: Created "Sherrine Fu (Singapore Influencer)"